How to Pitch Your Business in a Minute

An essential skill for any entrepreneur is the ability to summarize clearly and succinctly what your business does and what sets it apart from the competition. Remember you only have a short time to persuade sales prospects, future partners, bankers or investors to do business with you and your company. That’s why it’s smart to […]

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Don’t Wait for the Perfect Moment

Satish Kanwar’s Advice to Entrepreneurs From Shopify’s VP of Product (and Co-Founder of JetCooper agency, who Shopify acquired) For Satish Kanwar, the idea that “there’s no time like the present,” is less a cliche and more a piece of practical advice for anyone thinking about starting a business. “What people don’t realize before it’s too late, […]

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Tips for Your Elevator Pitch

Top Canadian entrepreneurs share tips for the pitch for your business Sunil Sharma, managing director for Tech Stars, shares his advice on pitching to investors and what he’s looking for in a winning entry. Keep within Time. Tell a concise Story. Maintain conviction. Inspire confidence. Arlene Dickinson shares what she’s looking for in a winning […]

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6 Books for Summer Startup Success

Highly recommended reading if you’re starting something Summer is the perfect time for refreshing and reflecting, and with that can come reading! If you are looking to start a business or project, or just want to set yourself up for future success, these titles are an amazing start. (Reading on the dock is the way […]

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Featured Founder: Carol Schulte of Women Living Big

Carol Schulte, Women Living Big Introducing Carol Schulte — International Speaker, Personal Development Trainer, Creator of ‘Women Living BIG’​ What keeps you busy? What keeps me busy currently is juggling living abroad in a new country every month, wanting to explore and experience and engage all that place has to offer, all while building my […]

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Registering Your Business: How and When

Should you formally register your startup? When is the right time, and which route should you take? In our video below, two entrepreneurs from different industries explain the options and benefits of incorporating your business, and share some important things to be aware of. If you’re in Canada, we recommend you register here. What is […]

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How to Start

Now Creative Group is all about helping individuals get started. But when you are launching a business or project for the very first time, you may hesitate and wonder exactly where, when and how to start. Massive entrepreneur Gary Vaynerchuck has compiled an epic video about starting. We’ve transcribed clips of it here, and the full video is below: […]

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How to Build a Product from Scratch

By Joey Pelletier of Rebel When developing a new website or product, be careful when making assumptions (after all, you know what they say about assuming). Why? Because assumptions cloud your judgement. You must find any assumptions that you are making and prove (or disprove) them with evidence. Let’s take motorized scooters as an example. The creators assumed […]

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End of Year Advice for Small Businesses in Canada

It’s that time of year again. With the holiday rush quickly approaching, don’t forget to take time for yourself, acknowledge how your year went and how you can get off to a great start for the new year. You could be looking to set a higher sales goal, launch a new product or trade with […]

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How to Stay Innovative in Your Business

Innovate to stay on top of your game Innovation is a top strategy for fostering the growth of Small and Medium-sized businesses. When surveyed by BDC, 81% stated that they owed their success to their ability to innovate. Innovating went hand in hand with their ability to understand clients’ needs and adapt their offerings accordingly. This is consistent […]

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Are Canadian Small Businesses Growing?

Regardless of whether a business is seeking to make it past the start-up phase, satisfy a major increase in demand for its products and services, or strengthen its competitive position, growth is a vital step in the development of a small or medium-sized enterprise (SME). How many Canadian small and medium-sized businesses are pursuing growth in […]

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Finding Your First Client

5 Golden Rules of Finding Your First Client By Jean-Philippe L’Écuyer, Entrepreneur-in-Residence, Futurpreneur Canada At what moment can you say that your business has officially launched? Once you’ve made your first sale, of course! Highly symbolic, a business’s first sale is proof that it truly responds to a need in the market. It tells you that your […]

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Build and Launch Your Business: The Best Social Entrepreneur Bootcamp

Action-Based Training to help you build a world-class, world-changing business For every business idea, vision or dream, there are countless steps that must be taken before it can become a success. The Social Entrepreneur Bootcamp is the ultimate workshop/training for entrepreneurs looking to change the world. The bootcamp a biweekly, 12-session series covering every aspect of launching and growing a successful social […]

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How to Find Funding for Your Startup

From bootstrapping to government grants, find out the funding options out there for starting your own business or non-profit and more. Money, money, money is the theme of the video below from The Daniel & Daniel Show on The Now Digital Network. Recommended Resources Mentioned: Futurpreneur Canada JobSkills Starter Company OSEB (now cancelled) Equity Crowdfunding

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Why Start a Startup

The startup space is competitive but if you have a vision, a passion, and a strong idea, there are endless opportunities to get started and give it a shot. Why? Because running your own business is one of the most freeing feelings. Creative control, the ability to innovate, and to empower others top the list […]

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How to Find New Clients and Users with Marketing

By Chelsei Henderson Finding new clients and keeping existing clients happy is the lifeblood of any business. But actually finding new clients can seem like shouting into a void or being stuck in first gear. It’s a difficult, uphill battle. Luckily, we are about to show you a few marketing hacks to help you shift into high gear and […]

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The Power of Guest Posting

One way to help startups and entrepreneurs get their “big break” is to guest post on other blogs and publications. If you have always dreamed of guest posting on the big media sites, this podcast episode is for you. It features Maggie Patterson shares her tips on the power of guest posting. With more than […]

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The Straightest Road to Success

By Gary Vaynerchuk What would you say is the the biggest obstacle to your success right now? A lack of time? Maybe a lack of capital? Or maybe a lack of good employees? Nope. All wrong. The biggest obstacle to success is a lack of optimism. The fact that people go straight to any other answer […]

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How to Create a Content Strategy for a Startup

Casandra Campbell, Shopify marketing team member, freelancer, and founder of her own beer company shares tips on Content Strategy. The interview was conducted by Scott Summerhayes of Project: SPACES. How do you approach competing with all the other content out there? It has to be the best in some way if you want to be successful. But being the […]

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Why Explainer Videos are Perfect for Startups

It is well-known today that using video in general is a very effective way to make an impact, leaving a memorable impression on your target audience and customer bases. Where explainer videos differ from other forms of video marketing, however, is that they demonstrate the purpose of your product or service in an informative and engaging […]

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The Best Times to Schedule Social Media Posts

The Optimal Scheduling Tool Along with timely replies and live updates, Team Now often recommends having base content that you schedule in advance, to keep a consistent online presence while you are running your business or organization. There are many tools, sites and apps you can use to schedule tweets, for example, but deciding on the best times to post […]

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Balancing Technology, Social Media and Life

By Bobby Umar One of the things I pride myself on is finding balance in my life. I have always tried to leverage technology, but not become a ‘crackberry’ addict. I use social networking, but not to the point of sending Candy Crush (Ugh!) requests to all my friends or having my iPhone beside my […]

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Best Practices for Video Creative on Facebook

In the year that video ads have been running on Facebook, we’ve watched video become an important and powerful medium for both people and businesses. In fact, Nielsen recently measured over 300 video campaigns and found that 73% of them had a significant lift in ad recall, and the average lift between test and control […]

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Don’t Just Build an App: Build a Business

It all starts with an idea. An idea that wakes you up in the middle of the night. An idea that constantly rattles inside your head, begging to be vetted. An idea for an app. Many apps start this way, with dreams of making large sums of money capitalizing on the mobile device movement currently […]

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Branding Your Startup for Success: The Story of Start Now

Interview transcribed as originally aired on the Startup Pubcast about Start Now. Startup Pubcast: Thank you for tuning again to the Startup Pubcast, I am Scott Summerhays. This is a weekly program where we sit down with a member of Toronto’s Startup and entrepreneurship community for a little lighthearted chat and insight. This interview was recorded […]

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How to Connect with Influential People from the Start

By Gwen Elliot Working in the media for almost 10 years, I’ve learned some helpful tips and advice on how you can connect with literally anyone. From Buckingham Palace to New York Times Best-selling authors, to recently Gene Simmons (who we booked for an episode on The Naked Entrepreneur), it’s possible for you to connect […]

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4 Tips for Owners and Founders

Advice for Small Business Owners and Startup Founders Having a terrific idea for a business is only the beginning. Getting that idea from the “drawing board” to production is going to be a long and challenging journey. The good news is that there are many resources and experienced folks standing by to help in your endeavor. […]

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How to Become an Overnight Success

Overnight success doesn’t happen overnight The business marketplace is filled with so-called “overnight success” stories. Because we live in a microwave society, we want everything fast. We want to lose weight in a weekend by taking a pill. We want to download everything in a blink of an eye. And we certainly don’t want to wait […]

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Relationship Between Brands and Customers Determine a Startup’s Value Proposition

A product’s value proposition is a statement of the functional, emotional and self-expressive benefits delivered by the brand that provide value to the target customer. It consists of several key components: What you offer and how you offer it to target customers What type of value or benefit is associated with your offering (for example, cost savings, time savings, revenue […]

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Marketing is Storytelling: Tips for Startups

When it comes to marketing your startup, the challenge is to be strong at storytelling. There are great developers, product visionaries and entrepreneurs, but may have not taken the time, learned the skills, or had the insight to create compelling stories. This is where we come in. “Marketing is Storytelling. The Story of your product, built into your […]

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How Many Startups Actually Fail

8 out of 10 statistics are totally made up By Paul Jarvis “According to a study done by Bloomberg, eight out of 10 small businesses will fail within the first 18 months.” The only problem is that this study done by Bloomberg doesn’t exist. Or at least, isn’t public anywhere on the Internet. Or referenced […]

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Why Now is the Single Best Time to Start a Company

Billionaire VC Jim Breyer to Young Entrepreneurs: There has never been a better time to start a company and drum up the big money. Jim Breyer and two Forbes 30 Under 30 honorees – Peter Boyce II, cofounder at Rough Draft Ventures and Josh Kushner, managing partner at Thrive Capital — revealed the keys to get venture capital funding […]

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Young Entrepreneurs: Turn Your Daydream into Your Dream Job

By the Canada Business Network Are you a young person thinking about harnessing your passion and energy into a money-making venture? If so, a plan of action could help you bridge the gap between daydreams of the future and present-day success. Solid preparation and organization can help you launch your own business. Market research and […]

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What Do You Do Differently? Making Your Business Unique

By the Canada Business Network “I can get this elsewhere, why buy from you?” What would you answer if you were asked this question? It is important to know and describe what sets you apart from your competitors. Matching or lowering your price may not be an option or be beneficial for your small business. But knowing […]

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The Biggest Branding Mistake from Shark Tank’s Daymond John

Today’s top-selling brands have their mantras down cold. For Apple, it’s “Think different.” Nike has “Just Do It.” And FUBU asserts “For Us By Us.” Each iconic slogan is short, simple and easy to digest. That’s precisely what makes them so memorable. If you want people to just do it and buy your brand, Shark […]

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Why New Businesses Need Marketing from the Start

Startups often assume marketing is only necessary once they’re established with a high turnover, but it should be part of their business from the beginning Scott Knox, Marketing Agencies Association Few businesses would think twice about getting financial advice – but many still think they can muddle through doing the marketing themselves. But the two […]

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Staying Motivated on Your Entrepreneurial Journey

By Leyla Razeghi on Futurpreneur It’s a fact that all entrepreneurs have bad days, but unfortunately this often is not shared publically, which leads to us ending up feeling alone when we have a bad day. There are two things that you can do to stay motivated and focused on your business: “Don’t compare your […]

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